advertising
9 minHow Creative Fatigue Killed a $25K eCommerce Campaign on Meta — And the Rotation System That Tripled ROAS
An eCommerce brand's Meta campaigns died from creative fatigue — frequency 8.2, CTR 0.6%. Learn how a 12-variant rotation system with UGC restored ROAS to 3.5x in just 14 days.
RedClaw Performance Team
3/15/2026