Ad Graveyard

Learn from $1M+ in wasted ad spend

Real case studies of advertising failures across Meta, Google, and TikTok. See what went wrong, why it happened, and how to fix it.

4

Case Studies

$219K

Total Wasted

22

Avg Recovery Days

Wrong Wallet: How a DeFi Protocol Spent $52K Targeting Web2 Users Who Had Never Touched Crypto

#google-ads#crypto#audience-blindness

Recovered in: 14 daysRead Case Study

Phantom Reach: How a Sports Betting Brand Burned $87K Targeting the Wrong Continent

#meta-ads#igaming#audience-blindness

Recovered in: 21 daysRead Case Study

How Broad Match Keywords Drained $30K From a Crypto Google Ads Campaign — And the Exact Match Strategy That Fixed It

#Google Ads#Crypto#Keyword Strategy

Recovered in: 21 daysRead Case Study

How Blind Targeting Burned $50K in iGaming Meta Ads — And the Lookalike Strategy That Saved It

#Meta Ads#iGaming#Audience Targeting

Recovered in: 30 daysRead Case Study

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